Thanks to a mistake at a UK cinema, children were left terrified after a trailer for upcoming film Brightburn and Ma played before a screening of a new Peppa Pig movie.
As reported by BBC, children at a showing of Peppa Pig: Festival of Fun at Empire Cinema in Ipswich, England were horrified when the trailers for the James Gunn-produced horror/superhero movie BrightBurn and Blumhouse’s Ma played before the animated family movie about a friendly pig. According to the adults in attendance, many children left in tears.
Meanwhile, Empire Cinemas apologized to the parents, and promised it would be investigating the matter further. A spokeswoman stated:
“As soon as the staff on site were made aware of the situation, the program was stopped and trailers were taken off-screen immediately. We do sincerely apologize for this and for any distress caused and will be reviewing our internal procedures to ascertain how this came to be.”
Peppa Pig: Festival of Fun is a family-friendly film based on the hugely popular kids’ TV series of the same name that celebrates the fifteenth anniversary of the show. In the UK, the film is classed as ‘universal’ which means it’s suitable for children aged four and over according to the standards of the British Board of Film Classification.
BrightBurn has been rated “R” for “horror violence/bloody images, and language,“ while Mahas been rated “R” for “violent/disturbing material, language throughout, sexual content, and for teen drug and alcohol use.”
For horror fans the fact that Brightburn and Ma have the power to mortify little kids to the point of tears is promising news for the two movies.